News | MarketView Research

MyOpinionNow.com 2022 Holiday Poll

The holidays are here! In our latest MyOpinionNow.com poll, we asked 500 consumers about the upcoming holiday shopping season and...

Got a Product to Test? Here are 5 MUST DOs for an Effective and Successful Test

On the surface, product testing seems pretty simple and straightforward. You have a product, you want to see what consumers think, you...

The Social Media Ad Test That’s Changing the Game: 3 Reasons Why Marketers Need This

We all know that social media is a powerful channel to connect with consumers. It’s living and breathing- with the ability to change on a...

MarketView Featured in Quirk's Faces of Marketing Research- Women Issue

We are excited to share that MarketView has been profiled in the latest July/August issue of market research industry-leading...

3 Digital Trends Influencing the Future of Product and Consumer Research

TREND 1: 50% Forecasted Growth in Retail Ecommerce Over the Next 4 years is Reshaping the Shopper Experience Consumers have changed....

MarketView Research Named a Top 20 IHUT Firm

We are pleased to share that MarketView Research has been named a 2022 Top 20 IHUT (In-Home Use Testing) firm by industry-leading...

Jessica Cardella Joins MarketView Research as SVP

We are excited to announce a new addition to the MarketView Research family. Jessica Cardella has rejoined the team as Senior Vice...

Are IHUTs Right For Your Product?

Let's face it- you can't short-cut product testing. Sure you can go with your gut and get going on a product you think is the best thing...